Sports analytics has become a vital component in empowering teams and athletes to excel. At Kesh Intelligence, we go beyond conventional strategies, leveraging advanced analytics data to not only enhance player performance but also guide you in making well informed decisions. Sports analytics has emerged as a true game-changer, revolutionizing how teams, athletes and fans interact with their favourite sports and players. In the dynamic field of sports, our approach to Data Science extends from fine-tuning performance and in-depth
Data Science can play a key role in optimising athlete performance by analysing key metrics such as heart rate, speed, distance and momentum. Through the use of wearable sensors and trackers during training and games, we gather data to provide insights that refine training regimens and enhance overall player performance, giving your team a competitive edge.
In sports Fan Engagement is the driving force. Our Sports analytics services leverage data coming from social media, ticket sales and merchandise purchases to decode fan preferences and behaviours. Using advanced analytics we help you with creating personalised fan experiences, deliver targeted content and tailor marketing campaigns to boost fan loyalty and deepen fan's connections with their favourite teams.
The combination of data and sports has opened up a new opportunity In talent identification and player scouting, giving teams a strategic edge. Leveraging data analytics, teams can now scout talent globally, this does not only revolutionize decision making in drafts and transfers but also lays the foundation for the creation of competitive and successful teams.
Data Science has emerged as a game-changer in Player Evaluation, providing teams with tools to assess athlete performance and potential. Through advanced analysis of player’s performance statistics and on-field-actions, teams gain valuable insights into individual player’s strength and weaknesses.
Advanced statistical models and ML algorithms enable teams to identify patterns, trends and correlations and directly influencing decision making in player recruitment.
By leveraging historical data and creating benchmarks, we can help you identify performance gaps and track player development against target levels. This data driven Player evaluation enables teams to make more informed decisions and enhance team performance for grater success on the field.
Gaining insights into your membership base is crucial for ensuring the ongoing success of your organisation. At Kesh Intelligence, we specialise in quickly identifying your membership segments that are at a potential risk and those indicating a potential opportunity, allowing organisation to target segments individually.
Following the segmentation process, we then characterize each segment, in which we aim to define historical performance, past ticket sales frequency, member interaction and etc… this will allow us to suggest strategic tactics for effectively managing members within that specific segment.
To successfully segment your members of the organisation we leverage your business data and our advanced mathematical segmentation knowledge with both combined we aim to help you build logical and actionable segment criteria.
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In today’s sports industry, understanding fan behaviour, engagement and purchasing patterns is essential for driving organisational success. At Kesh Intelligence we offer end-to-end that starts with extracting raw data coming from CRM systems, designing pipelines to transfer the data to your warehouse and ultimately leveraging that data to create predictive models and visualise insights using tools like Power BI, Tableau and Looker.
With our solution, clubs and sport organisations can benefit from the full potential of fan data, driving growth and enhancing the overall fan experience.
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